The Engagement Surprise!

engagementroiOver the past several years much has been written about the emerging field of enterprise engagement, which is a framework for achieving goals through people in a measurable way.

Organizations that have embraced this approach have found it is not only possible to achieve almost any goal that involves people—customers, distribution partners, employees, suppliers, and even communities – but also, to the surprise of many, to realize a return-on-investment in the process!

As a good example, possibly you are familiar with The Engaged Company Stock Index (ECSI)?

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